2021-22 Consumer Attitudes Towards Innovative Agricultural Technologies Survey and Focus Groups (French) (French, CSV)

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Publisher-reported update

2024-10-16

Building on previous research waves in 2011 and 2016, Agriculture and Agri-Food Canada (AAFC) launched a third wave of public opinion research to assess Canadians’ perceptions and attitudes towards emerging agricultural technologies and their applications in the sector, and to gather information on public trust regarding these technologies. Having explored some of these issues in past research, this study generated comparative data, allowing AAFC to track Canadians’ attitudes over time. In addition, the results provide insights into Canadians’ knowledge and awareness of new technologies that did not exist or were emerging at the time of previous research. This research will inform policy development and engagement strategies by providing critical insights on the opinions of Canadians on agricultural innovation.

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